.And Beyond

The purpose of this page is to explore topics that have shaped or will shape future design thinking. 

It will be a store for both academic and other published papers that been written or co-written by members, associates and friends of Product First; Case studies and other references to our work. 

CASE STUDY
 

Leading by Design –Business Link Wessex –Millichamp & Hall - Cricket Bat Manufacturer

John Boult, of Product First, one of ‘Leading by Design’s’ consultants, conducted a business design diagnostic on the Millichamp & Halls strategic direction. The diagnostic compared the company with similar businesses in their field, and then helped the company to develop a suitable design brief.

Product First also came up with a range of ideas to help Robert expand his business and attract new customers, some of which Millichamp & Hall has already used to generate new business.

For example, the Millichamp & Hall have introduced a gift experience voucher that enables family and friends to buy bespoke bats as gifts. Since going live, the initiative has made a visible impact on the brand and added financial value to the business.

CASE STUDY LINK

http://www.businesslinkwessex.co.uk/design/case-studies/case_study_9.pdf

EMERGING ISSUES \& TRENDS

We will also identify emerging trends and issues connected with innovation and design thinking.

So you will find items such as:

  • Design Thinking – A discussion on definition. 

  • Emerging Demands of Design Support 

  • Models of Design Intervention 

  • Building Teams for Product Development  

  • Design Networks

  • Future Forecasting

And more….

Productfirst is an innovation consultancy built on design thinking